UPM-Biofore-Magazine-1-2017-ENG

I N T I M E

ZERO SOLID WASTE INITIATIVE AWARDED IN THE US In April UPM’s Zero Solid Waste to Landfill initiative received the Gold Award in the Midwest Region Sustainability competition challenged by the Institute for Supply Management (ISM) Chicago. According to the panel of judges, UPM’s initiative stands out as an excellent example highlighting Supply Managers’ responsibility to lead, drive and influence sustainability initiatives within an organisation. Jennifer Wilkerson, Director, Business Development and Marketing, UPM Paper ENA received the award from ISM Chicago Sustainability Chair Scott Daniels. According to Mr. Daniels UPM’s initiative shows that significant progress can be made by simultaneously reducing costs and supporting sustainable initiatives.

AN INNOVATION SO THIN IT VANISHES UPM Raflatac, Saimaan Juomatehdas Brewery and Aura­ print printing house have joined forces to develop the thin Vanish™ labelling material for aluminium beverage cans that can be recycled. Vanish allows self-adhesive labelling to be applied to beverage cans, aluminium cans to be recycled and the opportunity for beverage brands to personalise and market small batches of special brews in a cost-effective manner. Previously, the labelled cans could not be recycled because they contained so much other material besides the recyclable aluminium. The Vanish label is light enough to ensure that the quality of recycled aluminium is not affected, allowing all of the aluminium to be used again.

High standards of corporate responsibility mean lower risks. This is why we make sure that our suppliers and third parties live up to our exacting standards as defined in the UPM Code of Conduct. The new UPM Supplier and Third Party Code determines the minimum level of performance that we require from everyone working with and for UPM. We want to minimize all environmental, social and economic risks to the best of our ability. We also strive to guarantee that all of our operations are safe, and that all of our raw materials are sourced legally and responsibly. Stricter standards for suppliers

Supporting after-school sports clubs in Finland UPM is involved in a project offering as many children as possible the opportunity to participate in an after-school sports club or other recreational afternoon activities. UPM is helping local clubs and organizations with costs such as coaching fees, equipment and venue hire, focusing particularly on UPM’s largest production locations. The project is coordinated by the Finnish Olympic Committee. “We want to be involved in partnerships that have a major impact on the well-being of families and the vitality of communities. Increasing physical exercise has many benefits for individuals, and studies indicate that it also enhances learning. Children’s after-school sports clubs additionally help families structure their day-to-day lives,” says Pirkko Harrela , Executive Vice President of Stakeholder Relations at UPM.

www.bioaika.fi

Bio Era truck hits the road UPM’s Bio Era truck will be touring Finnish schools next autumn, introducing tomorrow’s bioeconomy and how young people fit into the picture. Using smartphones and digital technology to engage the audience, the Bio Era truck presents new products and business opportunities that are being harnessed from forests. The truck is loaded with all of UPM’s latest products, including renewable UPM BioVerno biofuel, GrowDex hydrogel, UPM Grada thermoformable wood material, as well as UPM ProFi and UPM Formi biocomposites. The Bio Era truck is part of Finland’s official centenary programme.

Adding value to the Finnish economy

According to a study conducted by the Research Institute of the Finnish Economy (Etla), UPM is the company that generates the greatest amount of added value for the Finnish economy when calculating the direct added value produced by the company itself and the indirect impact of its purchases. UPM generated 2.0% of Finnish GDP in 2015. The direct added value generated by UPM in Finland totalled EUR 1.5 billion, and the knock-on effect of the company’s purchases was as much as EUR 2.6 billion. UPM’s supply chain in Finland includes 10,000 companies and service providers; every year, the company spends approximately EUR 850 million solely on sourcing wood. ‘Added value’ is defined as the difference between the product’s final selling price and the purchase price paid for raw materials, energy, services and other intermediate products to manufacture the product.

You can now read Biofore Magazine

and other interesting stories at www.upmbiofore.com.

08 | BIOFORE

1/2017  | 09

Made with FlippingBook flipbook maker