UPM Biofore Magazine 1-2018

The growth of global consumption drives the need to find renewable and sustainable alternatives for fossil-based raw materials. Pulp provides them. It is a renewable biomaterial unique in its versatility. In addition to paper, paperboard and tissue papers it can be used for creating durable and flexible, featherlight and even transparent materials. What’s more, pulp is suitable for new applications like 3D-printing, textile fibres and biomedical applications such as cell culturing. Pulp is a genuine powerhouse of bioeconomy in many ways. The production of pulp generates significant useful sidestreams and residues for bioenergy and sustainable materials. Furthermore, pulp plays a big role in offering jobs and economic welfare for the surrounding society. And in reducing the world’s reliance on fossil-based materials. upm.com/biofore PULP FOR GOOD UPM PULP

BIOFORE IS UPM’S GLOBAL STAKEHOLDER MAGAZINE

Edi tor ial

We believe in a future beyond fossils Look around you. In the future, almost everything you see can be made from renewable biomaterials. This development is a good way to address the challenges of growing global consumption. At UPM, we see these challenges as opportunities. It’s been ten years since we made the strategic decision to base our operations on seizing the opportunities of the bioeconomy. Biofore perfectly captures our intent of creating added value with sustainable bioinnovations. Innovations that offer competitive alternatives to fossil- based solutions. Our new brand promise – UPMBiofore Beyond Fossils — is a natural continuation to the strategy we’ve been realizing for a long time as the leader of the bio-based forest industry. The foundation of our operations is renewable, wood-based biomass that represent many long-term growth opportunities for our businesses. We constantly look for new business opportunities and end-uses of forest biomass to meet the growing global consumer demand. We promote circular economy by reusing or recycling most of our residues and side streams. We develop new innovative solutions for replacing fossil materials. Our efficient processes cover sustainable material procurement and recovery, production, as well as innovative reuse of products. Our new direction perfectly captures the way we operate as well as the exciting challenge we have ahead of us. We want to develop responsible alternatives also for new end uses where fossil materials have yet to be replaced with renewable ones. We believe in a future that’s not dependent on fossil materials and we’re committed to doing our part in building it. UPMBiofore – Beyond Fossils.

ELISA NILSSON Vice President, Brand and Communications, UPM

INSPIRED by the limitless opportunities of bioeconomy DELIVERING renewable and responsible solutions INNOVATING for a future beyond fossils

ORDER YOUR PERSONAL HARD COPY AT order@upm.com

SUBSCRIBE TO OUR PRESS RELEASES AT upm.com/media

TWITTER @UPMGlobal

LINKEDIN UPM – The Biofore Company

YOUTUBE upmdotcom

FACEBOOK UPMGlobal

1/2018 |  03

Made with FlippingBook - Online Brochure Maker